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- NATION, Page 24The PresidencyThe "Just Folks" Presidency
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- By Hugh Sidey
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- Raindrops on roses and whiskers on kittens,/ Bright copper
- kettles and warm woolen mittens / These are a few of my favorite
- things. When I'm feeling sad, I simply remember my favorite
- things/ And then I don't feel so bad.
-
- -- Rodgers and Hammerstein
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- Good writers, those two. Poetic, brief and accurate. George
- Bush must have been listening and working up his own version:
-
- Old baseball mitts and spotted plump puppies,/ Horseshoes
- that ring and bright smiling yuppies . . ./ These are a few of
- my favorite things.
-
- When my polls are bad, I simply remember my favorite things/
- And then people feel so glad.
-
- So far, Bush's presidency has played remarkably like The
- Sound of Music. It might not have worked in the cold war, but
- that seems to be over. Comes an economic recession, forget it.
- But right now, in boom and blossom time on the Potomac, Bush
- has astonished the Beltway punditry by achieving resounding job
- approval (54% last week in a TIME/CNN poll, down slightly but
- still substantial). All the while he has been shrinking his
- nightly TV presence by as much as one-third compared with his
- predecessor's, and often he is nowhere to be seen on the front
- pages of the nation's newspapers.
-
- How does a President stay up while going down? "This
- low-key, no-pressure, no-sweat President has engendered more
- response than Ronald Reagan," says political analyst Horace
- Busby, once an aide to Lyndon Johnson. "The American people
- have much less need for Washington than Washington wants to
- believe."
-
- Busby's response is visceral. A similar finding from Robert
- Lichter of the Center for Media and Public Affairs is factual.
- He records all the network evening news shows and analyzes them.
- Bush's presence is diminishing, that of Cabinet officers and
- other Administration spokesmen rising. The White House now is
- the focus of Administration news only about half the time,
- compared with 72% in the first days. "So far," says Lichter,
- "the `just folks' presidency is working. Bush gets less press
- but better press. Bush is far more visible to the press than he
- is to the public, just the opposite of Reagan, who was far more
- visible to the people than to the press."
-
- With the notable exception of the John Tower fracas, Bush
- has muted public controversy. He cut a deal with Congress to
- quiet the poisonous contra-aid issue. He tiptoed out of the
- Eastern Air Lines strike early and into the Alaskan oil spill
- belatedly. Twice in the past few days he has mentioned his
- admiration of the leadership style of Dwight Eisenhower, best
- known for his ability to reconcile contentious and talented
- people. "No room for grudges in this business," Bush told one
- meeting of young staff members.
-
- By one estimate Bush has upped the presidential verbiage on
- policy issues fivefold, reducing the quarrelsome White House
- press corps to writing about facts and figures rather than
- about the isolation of the President -- stories not nearly so
- much fun and not nearly so apt to be printed or broadcast. A
- side effect has been the virtual absence of the phony leaks,
- dope stories about dark doings inside the Oval Office and
- mischievous whispers that delight the political predators of
- this city. Nor, one Bush aide ventures, is there any hint of
- undercover national security adventures being hatched in dim
- corridors. "A few secret messages, maybe some surveillance
- activities, but no clue of any Bay of Pigs or missiles for
- hostages," he says.
-
- But a real Baltimore oriole perched outside the President's
- office and created a stir last week. It was a rare sighting. The
- number of requests for one of Millie's six puppies is in the
- dozens and climbing, the kind of happy predicament the Bushes
- relish. And before the world turns grumpy, as it surely will,
- the President can chuckle along with his favorite philosopher,
- Yogi Berra. The story goes that when asked if he was a
- fatalist, Berra replied, "I never collected postage stamps."
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